M.B.A. (Flagship) / Batch 2024-26 / Semester III / Specialization Core Courses : Minor Marketing

Retail Marketing_ MBA 2024-26 batch

Catalogue Code: T2148
Course Type: Generic Core Course
Total Credit: 2
No. of Hours: 30
Internal Marks: 60
External Marks : 40
Total Marks: 100
Experiential Learning : Yes
Course Code: 201410317

Services Marketing

Catalogue Code: T2143
Course Type: Generic Core Course
Total Credit: 2
No. of Hours: 30
Internal Marks: 60
External Marks : 40
Total Marks: 100
Experiential Learning : Yes
Course Code: 201410318

Customer Relationship Management

Catalogue Code: T2121
Course Type: Generic Core Course
Total Credit: 2
No. of Hours: 30
Internal Marks: 60
External Marks : 40
Total Marks: 100
Experiential Learning : Yes
Course Code: 201410315

Digital Marketing

Catalogue Code: T2139
Course Type: Generic Core Course
Total Credit: 2
No. of Hours: 30
Internal Marks: 60
External Marks : 40
Total Marks: 100
Experiential Learning : Yes
Course Code: 201410316